Two-wheeler January 2023 sales report out: Hero leads the market, yet again

While the trio of Hero MotoCorp, Honda and TVS secured the top three positions, Royal Enfield overtakes Suzuki to become the fifth highest-selling brand in January 2023.

• Hero MotoCorp leads the Indian two-wheeler market in January 2023 with 3,49,437 units sold.
• Honda ended up in the second position with 2,78,143 units.
• TVS secured the third position in the list, by selling 2,64,710 units

The sales reports for January 2023 are out, and as expected, Hero MotoCorp continued to remain at the top spot among all manufacturers in India. While the top two position holders, Hero MotoCorp and Honda, the recorded decline in their year-on-year sales, the other brands have posted growth over their last year’s performance for the same month.

Two-wheeler Sales Report: January 2023

Hero MotoCorp and Honda remained the top two-selling brands

Hero MotoCorp continued its streak over all the other two-wheeler brands for January 2023 too, with it selling 3,49,437 units. However, compared to the sales figures achieved by Hero MotoCorp in January 2022, it has reported a decline of 11.35 per cent. Hero MotoCorp is expected to continue the winning streak with its 100-125cc commuter line-up and the recently-launched Hero Xoom 110 scooter.

Finishing at the second position, Honda sold 2,78,143 units in January 2023, with the Activa and Shine being its top-most performers. Honda also recorded an 11.8 per cent year-on-year decline over what it achieved in January 2022. In January, Honda updated the Activa range with a new top-end H-Smart variant, which features keyless operation.

Homegrown brands secured third and fourth positions

The third position in the Indian two-wheeler market has been secured by TVS Motor Company, which has recorded a massive 57.8 per cent year-on-year growth by selling 2,64,710 units. TVS is banking heavily on its new affordable models like Jupiter 125 scooter and Raider 125 commuter, apart from its bread-and-butter Jupiter 110.

The next on the list is Bajaj Auto. After witnessing declines over the last few months, Bajaj Auto reported a year-on-year increase of 3.6 per cent, by selling 1,40,428 units. Bajaj recently introduced new models to its Pulsar lineup, like the Pulsar N160 and Pulsar P150, which are expected to be the volume bringers for the brand in the coming months.

Royal Enfield surpasses Suzuki for the fifth position

With 67,702 units, Royal Enfield recorded a 36.1 per cent year-on-year growth, thus securing the fifth position in the market. Due to this, Suzuki got pushed to sixth position with 66,209 units sold, with which it achieved a year-on-year growth of 9.2 per cent. 

Both the brands launched their exclusive offerings for the Indian market in January 2023 – while Royal Enfield launched its new flagship offering, the Super Meteor 650, Suzuki introduced its most expensive scooter yet, the Burgman Street EX with a larger 12-inch rear wheel.